As you're probably already aware, you can pretty much buy your entire life on Amazon. It's where we get our affordable holiday gifts, our no-fail Valentine’s Day gifts, and, most importantly, our favorite beauty products. Whenever we're running low on our usual beauty essentials, there's never a need to panic, because 2-day Prime shipping is ready to replenish our stash. Seriously, where would we be without it?
And on our most recent trip across Amazon's virtual beauty aisles, we found some of the best-selling, top-trending products that your makeup bag should never be without. So, if you don't want to get lost in the Amazon wormhole, we have your back: We've scoured the e-retailer giant to find their best and most highly rated beauty offerings.
Our list of the 50 best beauty products on Amazon range from TikTok-famous products like mascara and acne-fighting products to the hairstyling and skincare tools we can’t stop using. With prices starting at just $5, you'll find plenty of affordable products well within your budget.
Keep reading to check out our 50 favorite beauty products on Amazon — and be prepared to stock up!
We're always trying to create a salon-level blowout at home, and Revlon's hairdryer/brush hybrid lets us get one step closer. This infamous hot tool makes it easy to dry hair with its rounded, bristled head and allows you to create mega volume.
Amazon shoppers aren’t the only ones who can’t get enough of this iconic hair-dryer brush — our very own senior home decor editor Melanie Yates is obsessed with it, too.
The branding folks at R+Co were not playing around when they named this impressive shampoo. The Perfect Hair Shampoo will help give you exactly that. It transforms dry and brittle strands into sleek, shiny, and soft in just one wash, which is everything you could ever want from your shampoo.
You don't have to spend a fortune to get a quality wrinkle cream. Case in point: Olay's Regenerist moisturizer. Ingredients like niacinamide aka vitamin B-3, amino peptides, and hyaluronic acid help diminish fine lines, speed up cell turnover, and plump up the skin — making it easily one of the best beauty products on Amazon.
It also boasts a fragrance-free formula, making it practical for anyone with sensitive skin or who just prefer their skincare products don't smell like perfume.
Collagen production begins to slow down as your age, and this investment-worthy collagen face cream is clinically proven to erase wrinkles and backtrack to beautiful skin. This superstar ingredient is well-loved by derms and beauty enthusiasts alike because it gives your skin structure and strength. Apply over the course of 15 days, and this fast-action, anti-aging formula will have your skin tightened and toned.
Dry brushing might sound weird, but it's one of the best things you can do for your skin to exfoliate and improve circulation. Experts like celeb esthetician Joanna Vargas consider dry brushing an excellent multitasker that helps improve the elasticity of your skin and treat cellulite. We like this particular brush for the job because it has the bonus of massage nodules.
It's a sad day when our bottle of Oribe's Dry Texturizing Spray bottle runs empty because this stuff is a hairstyling essential. This best-selling Amazon beauty product volumizes and thickens while adding hold and allover gritty texture.
There are tons of ways to use it, too. Sometimes we spray it at the roots in place of dry shampoo, sometimes we spray it all over strands after curling instead of hairspray, and sometimes we combine it with both, depending on the look we're going for.
Like its more expensive full-size counterpart, FIX uses microcurrent technology to help reduce the appearance of wrinkles and fine lines around your eyes, lips, and forehead. If you're not quite ready for Botox or looking to spot treat your problem areas, this is worth a try.
Are your cuticles looking a little rough? Then give them some TLC with a rejuvenating cuticle oil. This formula is lightweight and won't leave your hands with a greasy feel. It helps nourish your cuticles with natural ingredients like honey and milk-derived lactic acid for a softer and smoother finish.
Say what you will about drugstore makeup, but believe us when we say this non-comedogenic setting powder is the best to ever exist — and it's less than $6!
There are eight shades to choose from, so you'll easily find the right color to match your skin tone. Plus, the formula creates a soft cloud-like finish that's completely invisible on the skin. The results: a crease-free, no-budge finish.
This cult-classic product from DHC is the first step in double-cleansing, a popular technique in Japanese beauty. It removes every trace of makeup, perfectly prepping your skin to be properly cleansed by your face wash of choice.
Your skin will feel supple and soft after using this cleansing oil that is infused with classic moisturizing ingredients like antioxidant-rich olive oil and vitamin E.
Looking to destress? Then a bubble bath is exactly what you need. This foaming bath soap from Dr. Teal's has become a best-selling fan favorite for its soothing Epsom salt-infused formula and dreamy lavender scent. Just add a bit to your bath, take a dip, and feel all of your worries and woes instantly melt away.
Mario Badescu's facial sprays are some of the best face mists you can buy. With this trio set, you'll never have to choose just one, and all it takes is a spritz or two to keep skin feeling totally cool and refreshed. Notably, the rosewater spray is one of the brand's most popular products because rose and aloe vera help calm any redness on the face.
Olaplex's Hair Perfector is a salon-quality treatment you can do at home. It's perfect for when your damaged and color-treated hair needs extra TLC. The impressive formula works by relinking broken bonds, which transforms your strands from dry and brittle to soft and shiny again. This hair mask also works with all textures, ranging from 4C coils to fine, straight hair.
This face and body cream is exactly what your parched skin needs. It's infused with a blend of three essential ceramides to keep your skin calm and comforted, while hyaluronic acid adds hydration.
Bonus: This gentle formula is free of fragrances and parabens — plus, it's noncomedogenic and has a seal of acceptance from the National Eczema Association.
Finally, a face sunscreen you won't hate using. This Supergoop! sunscreen serum goes on just like a moisturizer, and it provides anti-aging and sun protection benefits.
We previously named this the best preventative anti-aging serum because it's lightweight, acts as a nice makeup primer, and earned a recommendation from Dr. Dendy Engelman, M.D., one of our favorite board-certified dermatologists.
No matter if you're new to makeup brushes or looking to replace your old ones, this set is worth scooping up. The top-rated, 14-piece collection is a favorite for its soft bristles and quality handles that rival designer versions. (The pretty rose gold ferrule doesn't hurt either.)
This kit includes everything you need for your daily makeup routine like foundation and setting powder brushes, as well as small detail brushes for your eyeshadow, concealer, and lipstick.
Have unruly facial hair? It happens, which is why we love using these mini at-home dermaplaning tools. They're nifty razors to easily swipe away any stray hairs.
This pack of three shapes eyebrows, removes fine hairs, and even exfoliates and smoothes your skin in the process. They're slim enough to tuck away in your bag, so you can take care of stubborn hairs anywhere you go.
You've probably heard every TikTok beauty influencer on the platform praise this mascara for its lengthening, volumizing powers. Spoiler alert: We’re just as obsessed with this mascara as the rest of the internet is, which is why you should grab this mascara before it sells out for the fifth time.
This is one of the best mascaras money can buy, let alone one of the best beauty products on Amazon.
Don't let its $5 price tag fool you: This best-selling Amazon beauty product from essence cosmetics has thousands of sparkling reviews for its lengthening and volumizing formula. It's ideal whenever you want a dramatic fringe, minus the pesky flakes and clumps.
Foreo's face cleanser tool might seem like it comes at a steep price tag, but since it's made entirely of silicone, it eliminates the need to constantly splurge on expensive brush head replacements. Its unique design makes skin super soft by removing dirt, oil, and leftover makeup in less than just one minute.
There are three brush types to choose from — normal, sensitive, and combination — giving you bristles personalized to your skin for a spa-worthy skincare treatment at home.
They may be tiny, but these effective acne patches will take care of any blemishes in just one treatment. These best-selling hydrocolloid patches absorb the gunk and dirt in your blemishes to reduce them in size by at least 50% in as little as 6 hours. Magic? No, just great skincare!
We love a multitasking product, because who doesn't want to cut steps from their getting ready routine? This face primer from Stila does more than just prep your skin for makeup — the trio of green, peach, and lavender color-correcting tints also helps neutralize redness and brighten your face. Plus, it's infused with the brand's BioComplex to seriously hydrate dry and mature skin.
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Safe for Sensitive Teeth
ProtectiveClean 5300 Rechargeable Electric Toothbrush
Give your pearly whites the brushing they deserve with this nifty smart toothbrush. This rechargeable electric toothbrush has three different modes (Clean, White, and Gum Care), plus it has a pressure sensor that protects teeth and gums from excess brushing pressure. And it has a 2-week battery life, so you won't have to constantly charge it.
Maybelline's lipstick offers serious pigment for your pout at an affordable price. When you swipe on a single layer, it'll give you an intense look that will last for hours.
Since it costs just $5, you can grab a few (or a dozen) different colors to suit your mood, including Almond Rose, a romantic pink, and Siren in Scarlet, a classic blue-based red lipstick. The Peach Buff shade is the perfect color for both daytime wear and a subtle pop for a night out.
This serum is one of the best beauty products on Amazon, by Amazon. When we first heard Amazon was launching its own skincare line, we freaked. Affordable prices, 100% recyclable packaging, active ingredients, and 2-day shipping? Yes, please.
Our favorite product of the bunch is this vitamin C + HA serum, which blends two of our favorite ingredients: vitamin C and hyaluronic acid.
Even with all of the exciting new whitening treatments available, we always go back to Crest's Whitestrips. This box provides 22 treatments total, so you can use them on your own schedule to get the bright smile you desire. They're almost always cheaper on Amazon than in stores, too.
Drying your hair can be a total pain, but this microfiber hair towel from Aquis can help cut down on drying time with its super-absorbent material. It's safe for all hair textures and anyone dealing with breakage. We only wish we had started using this best-selling Amazon beauty product earlier.
Do your nails keep breaking? That's the worst — we know. OPI's Nail Envy puts a stop to it with this clear coat that contains hydrolyzed wheat protein and calcium to help them grow longer and stronger. It only takes two coats of this miracle product to help prevent your nails from peeling, cracking, and splitting.
This small bottle contains a powerful blend of salicylic acid, sulfur, and calamine that's designed to target pimples. Just use a cotton swab to dab it on before you go to sleep to cut down the lifespan of unwanted blemishes.
Mario Badescu's spot treatment is safe and effective for all skin types, including sensitive, plus it's well-loved by the TikTok beauty community, so you know it's worth trying out.
A natural glow is possible in any season with St. Tropez's self-tanner. A best-selling Amazon beauty product for its streak-free formula, the brand's classic mousse goes on easy, doesn't smell weird, and lasts for up to 10 days.
Unlike other options on the market, this lightweight and quick-drying formula doesn't transfer onto your clothing. Just use the included mitt to blend the product into your skin and rinse off after four to eight hours for a sun-kissed glow.
Who says you have to leave your house to indulge in a relaxing spa-quality pedicure? Treat yourself to a relaxing pedi at home with this popular foot spa. Far from your average foot bath, it features a full bubble action to soothe tired toes, a waterfall to soak your feet, and tools like a scrub brush and pumice stones to pamper yourself.
Hair ties are such an underrated beauty essential. If you need to restock your hair tie supply, you're going to want to grab this Goody pack.
Don’t let its cheap price tag fool you: These mighty hair ties are super strong and won't lose their shape, no matter how many times you use them. They're especially great for people with thick hair.
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Easy-to-Use
SinglePass Curl 1.25 Inch Professional Curling Iron
Want luscious curls? This best-selling curling iron from T3 will do just the trick.
Its 1.25-inch ceramic barrel can create shiny-AF bombshell curls, full waves, and large ringlets in a snap without damaging your hair in the process. This hot tool even sports tech that allows you to style your hair in a single pass, saving time and energy — plus, it prevents heat damage.
Smooth out your hair and turn your mane into a silky-smooth waterfall with this titanium straightener. This lightweight and ultra thin straightener is easy on the hands and strands while you reach every nook and cranny without excess heat damage.
Its nano titanium plates are known for heating up quickly and evenly, meaning you'll need fewer passes through your hair to achieve a silky-smooth look.
Dandruff got you down? This intensely powerful anti-dandruff treatment shampoo helps to banish the flakes for good.
So, how does it work? Ketoconazole binds to your hair's natural protein to remove dandruff, leaving your scalp flake-free. It will also help reduce the itching and scaling that comes with pesky dandruff, and it's gentle enough to be used even on color-treated or gray hair.
The name might say Bum Bum Cream, but this lotion smells so good, you'll want to put it on everywhere. We even like using it as a hand cream. Along with hydrating cupuaçu butter and coconut oil, it contains caffeine from guarana extract, which has a tightening effect on the skin.
We can all agree that acne is the worst. But with these patches, you can clear up your breakouts quicker than ever. The clear, round hydrocolloid acne stickers are barely noticeable, and they're infused with tea tree oil that helps speed up recovery time. These impressive acne patches also help prevent you from picking your pimples.
True to its name, the Original MakeUp Eraser is a washcloth that appears to eliminate all traces of makeup after use. Just rinse it with warm water to activate the fibers, and then watch stubborn waterproof mascara, liquid lipstick, and long-wearing foundation disappear from your face and onto the washcloth.
If you love the classic Beautyblender but not the $20 price tag per sponge, these are an amazing dupe. For less than $10, you'll get a pack of five sponges, and the egg shape helps you reach the small corners around your nose, eyes, and mouth. Just be sure to soak the sponge in water until it doubles in size, squeeze out excess water, and bounce the blender onto your face for a flawless airbrush finish.
If you have thick hair, then these ultra stretch hair ties are perfect for you. These little spiral hair ties can tie the thickest of hair in place, and they won't dent your delicate strands either. These transparent elastics are flattering for all hair colors, although you can choose from other hues that match your hair color, like Brunette or Black.
Quality tweezers are one of those things you probably never think about but definitely need. This stainless steel pair from Tweezerman has a slanted shape and sharp tips that let you pluck and shape brows with ease. The hot pink tweezer is also great for eliminating any peach fuzz on your upper lip or chin. Plus, they’re travel-friendly and TSA-compliant.
Need another quick and painless way to remove makeup? Bioderma's micellar water is here for you. This best-selling Amazon beauty product is a cult-favorite option that just so happens to be a staple at French pharmacies and backstage during fashion shows. The non-rinse cleanser has a non-sticky formula that helps calm your sensitive skin.
Neutrogena's makeup-remover wipes are a must-have for days when you're feeling too lazy to do a full skincare routine before bed. They're a best-selling Amazon beauty product and way cheaper than buying them at the drugstore. And pretty much every makeup artist we've met keeps a pack in their pro kit.
These soft, pre-moistening wipes remove waterproof makeup and leave your face feeling refreshed after use. In fact, they're so gentle that Neutrogena claims they're even safe for those with contacts to use.
If adding extra volume to your lashes sounds appealing, then you need the Lash Blast mascara from Covergirl. A fluffy silicone brush elevates length and fullness for instant drama.
Notably, Erica Murphy, our senior director of SEO and content, has been loyal to this mascara for over a decade. “It’s a great price, the tube lasts a long time, and I absolutely love the brush. It really separates my lashes without making them look clumpy and does a good job of lengthening, too,” she says in our guide to the best mascaras.
Is a multipack of lip balms really necessary? Well, tbh if you're anything like us then you've probably misplaced a seemingly infinite number of lip balms over the years. This four-pack is the ideal amount of product for our needs — we like to keep one on our bedside dresser, on our desk, in our purse, and in the glove compartment of our car.
On busy days, we swear by tinted lip balm — because, unlike a bold lipstick, it doesn't need constant touch-ups. Burt's Bees is a favorite because it's both hydrating and lightly shimmery.
If you don't already have a regular facial cleanser in your routine, let us introduce you to your new favorite. This lightweight cleansing gel from iS Clinical is incredibly thorough yet gentle enough for hypersensitive skin. The paraben-free blend of herbal extracts and antioxidants helps calm your skin while salicylic acid targets acne-causing bacteria.
Need to reapply your SPF midday? Once you're wearing foundation, it's just a recipe for a mess. That's why we're obsessed with this powder sunscreen from Colorescience. Just brush it on like a setting powder for a fresh layer of sun protection that won't interfere with your makeup.
Thousands of reviewers swear by this brow gel. This best-selling Amazon beauty product transforms arches by adding definition and fullness. Just use the included spoolie to brush your brow hairs, and it will deposit a natural wash of color.
You also won't have to worry about smudging; the formula is completely waterproof and can last for up to 3 days.
There are five classic colors available, ranging from Blonde and Auburn to Brunette and Jet Black, plus Brown/Black.
Need a night cream that works but won't break the bank? This nourishing option from Cetaphil is fragrance-free, dermatologist-tested, and non-comedogenic, so it's a safe pick for those with even the most sensitive skin. Since it won't clog your pores, you can use it even if you have oily, acne-prone skin.
Hyaluronic acid nourishes your face, while olive oil extract and vitamins C and E leave your skin feeling noticeably softer and glowing.
OK, so this one is probably in the “want” versus “need” category, but we still think that you’ll love it. Beyond this makeup bag’s cheeky design, it’s pretty spacious and has plenty of room for all of your favorite cosmetics.
It's roomy enough to store your favorite eyeshadow, blush, and contour palettes, as well as full-sized makeup brushes and eyelash curlers with ease.
Nicole SaundersBeauty EditorNicole Saunders is the Beauty Editor at BestProducts.com, where she oversees coverage on all things beauty.
Jennifer HusseinBeauty EditorJennifer is the Beauty Editor for BestProducts.com, where she’s testing out everything from the latest lip gloss to the craziest skincare trend sweeping the online beauty-verse.
Ashley PhillipsBeauty & Style EditorAshley is the beauty and style editor at BestProducts.com, and her work has been featured on Cosmopolitan and Town and Country.
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